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How To Choose A Web Hosting Provider
June 16th, 2010
You want to make your business online, for that purpose you will have to design and develop a web site for your business. You have created a web site, and then you will need a place where you can store your files.
One option for you is that your ISP (internet service provider) host your web site, most of the ISP providers provide some space as a part of a standard dialup internet access account. If you take this option with you then you will not need to pay any extra amount for hosting services. Some ISP’s cannot provide the bandwidth.
Hosting companies resemble ISPs in the sense that they also provide servers connected to the Internet. Good web hosting companies invest more money with great and faster servers that have more direct connection to the internet. A Web hosting service is also likely to offer other features that you can’t get from a regular ISP, such as special e-commerce servers that provide additional security for online transactions.
Space
All the companies who are providing you web hosting also provide you different spaces on their server. You must have information about how much space you will be requiring for your web site to work. You can develop a large web site with more space on the server to increase your online business. Large space does not necessarily mean it’s a great hosting provider. Very often this is a sign that your website will be overcrowded with other websites in the server. As a result your website could experience poor performance and quality of service. In any cases, you will not necessarily use that large amount of spaces – hence attracted to the provider just because of disk space instead of quality of service.
Support
You must have to find a reliable web hosting company who provides highly available service to your web site hence your website will always be available for your customers. Once your website becomes unavailable to your customers, in most cases they will not come back to visit your website again. As you are aware, customers are the key to every successful business. The best way to reduce this kind of problem is to choose a reliable web hosting provider. Apart from cheap price, you need to ensure that the web hosting company also provides reliable support to customers.
In this case, certainly high availability is very important. Imagine that you are hosting website selling phone card or hotel deals, if your website is unavailable then customers will shy away to other websites. This means you are losing customers and sales for your business. Therefore it is very important to consider quality of service rather than only cheap price.
Many customers have wasted their business by signing up to a hosting provider just because of the price. This imposes high risk to your business by trying to save on few dollars to find out that your website, which essentially your business profile becomes unreliable.
Advantages Of Windows Server Hosting
June 5th, 2010
Basically web hosting service is offered in two types of operating system these days, Windows and Linux. This article will guide through those of you who are still unsure which hosting to choose and will explain why Windows hosting is a better choice for you people.
Where do these operating systems function? Windows hosting is gaining popularity in this field these days and has become the second preferred choice after Linux to the users. Well, they are installed in the central part of the server and play a crucial role in ensuring your website is fully functional and lets you take rest after having this. If your web page is using Microsoft technologies such as Front Page, ASP, ASP.NET then Windows hosting provides the best solution for you and a great reliability.
Windows hosting packages includes either Microsoft Windows Server 2003 or 2008 operating systems. Besides that these operating systems also have improved security features that make you relax about your security and can meet growing performance demand very well. These systems are based on Microsoft NT systems therefore these operating systems provide reliable end to end server management.
This Windows design has made it to be an efficient tool for integrating various business operations over the web to use. Apart from that, windows server also combines web development environment for you where .Net Framework and other Microsoft technologies can be deployed to create dynamic web pages and applications for the users. Though Microsoft had replaced Front page with Expression Web but it is still the most widely used web design and most liked one and development application.
Windows Server 2003 and 2008 is the best Operating Systems for hosting Microsoft SQL Server database server. Today’s applications require database as their systems backend; either as database-drive portal applications or e-commerce website such as selling hotel deals or phone card online, database plays a crucial factor in this case.
Microsoft is known as most user-friendly hosting solution contributed mainly by these attributes and more. This is because it is made for beginner web developers in mind where it offers easy to new user, and gives use interface and much easier to operate if compared other server side scripting technologies and it is also flexible enough to integrate with wide range of programming languages for good programmers.
The benefits of having Windows hosting are that it is compatible with all of the Microsoft products and you don’t need to figure out the compatibility of your products you are using. In addition to that, many developers out there have developed software and programs that are compatible with Windows platform and this gives them a great ease to work. This platform also works well with open source technologies such as PHP, Perl and MySQL.
From the financial point of view, Windows hosting has always been costlier than that of Linux and that is the drawback. Even if you have to pay a little extra, affordable Windows hosting is available in abundant and that is the reason to choose this. Unless you want to have your own server, the hosting can be as affordable as Linux hosting. It can be said that Windows is an excellent hosting choice that can cater for wide range of need but it is good choice to have.
Advertising Your Web Hosting Business
May 30th, 2010
Any new web hosting service provider feels that there exists a great competition in web hosting industry he has to face great troubles to establish him in the market. Yes my friend you are right. But there are several ways that can help you to follow a path of success in this web hosting business. First of all a very essential requirement is you must provide your customers a quality services at a reasonable cost. Even though you are providing a best quality services and at a least possible price, nobody will come to you if no one knows about your web hosting services. Every web hosting company should have some good advertising plans which can bring it lots of customers and improve sales figures.
Advertising trough search engine
90% internet users use search engine to find relevant information on the internet. Many internet users find web hosting service providers on the internet. A search engine can bring you more clients. All you need to do is optimize your website for keywords related to your web hosting business profiles. With these keywords in your webpage, try to get higher rank in search results. Again this will be a difficult task because there is a great competition to achieve first rank in search results.
Also there are two kinds of search engines one that decides rankings depends upon site content and backward links and others are paid search engines which offers rankings based on amount paid by web site to advertise it for a limited time. As a beginner you target free search engine rankings, after you get settled in market you can go for paid search engine services.
Advertise with Web Hosting directory
Advertising with web hosting directory can also give you lots of sales and number of customers at a very low cost. If you are a quality web hosting service provider, you should have no trouble by being added to any of the top directories. Notice that all directories have own rules and needs some least system configuration for being added. In this category also there are free and paid dictionaries. As a fresher, you should start with free dictionaries.
PPC Advertising
This kind of advertising is very famous on the internet. PPC – Pay per click advertisements are very good source of getting traffic on your website. You can give your advertisements to some highly traffic websites and you have to pay for every click you get from that web page. Thousands of people will visit that page and all of them will have a glance at your web site and some interested prospective customers will come to your web site to visit you and have a look at your service plans. You can get a crowd from an advertisement but for that you may have to pay a handsome amount. You can give these kind of advertisements on web designing forums, programming forums, highly traffic blogs and some famous portals.
There are number of methods how you can get clients for your web hosting business. Some of them work slowly and some give you rapid action. All I want to tell you are you need to make a good marketing strategy and stick to that. Make plans of where to spend money for marketing and decide targets of getting clients through these sources. You will be definitely succeeded.
However though, providing great pre-sales service is definitely a must. If your customers want to sell phone card or hotel deals online, they need the sales person to convince that they will get premium level of service. This includes but not limited to their websites will always be up and available hence their business will always be operational. Otherwise you will waste budget for driving customers to your website but are not convinced with your level of service.
Start Reseller Hosting Business
May 30th, 2010
Every day thousands of websites are getting uploaded on the internet. So investing into a web hosting company is nothing more than a few dollars to pay your service provider. You can start reseller hosting services and make money at little investment.
You may know all relevant domains names are already registered by others so selecting the best fit domain name is the biggest issue you are going to face when you are setting up a new website. Also you need to find the most suitable web hosting company that can provide you best quality web hosting services and a good support for your website.
For any web developer or a web professional who wants to start with web hosting services then reseller hosting is the best suited option for you to get started. You can decide your own price for web hosting and define your own plan structure. There are a number of providers on the internet for the same job. All you have to do is pick a good web site hosting provider with a good quality support and services who is allowing multiple domain name for a large enough limited space or unlimited storage space. Or you can select a provider who provide reseller domain account and they provide reseller web hosting. Some companies offer reseller hosting facility but they don’t give you reseller domain account. It is better to go to a provider who provides both the services.
Many web hosting service provider allows unlimited domains on their web space and some allow limited domains and unlimited web space. So it depends on your requirements and size of your local market and demand to select a provider which fits into your requirements. There are lots of companies who offer free web templates and lots of tools which can be also helpful to you. It is better to choose the provider who provides this kind of extra utilities free along with reseller web hosting.
Unlimited hosting space is not the only key factor to choose web hosting provider. Quality of service, level of support and uptime are other key factors that would affect your clients to stay with you. Imagine that your customers have online websites that sell phone card or hotel deals with you. The websites go down or very slow to load from time to time. Eventually your clients are losing their buyers after they have spent huge amount of marketing costs just because of your service is unreliable. Due to market competitiveness, your clients will move on to other providers and you are losing your clients, subsequently your profits.
Some providers are having services for FrontPage extension web pages on their servers. So if you have knowledge of Front Page and your web site is Front Page extension installed then these providers are most suitable for you. You can update your website at real time with the help of Front Page and you don’t need to take tedious job of uploading web pages on the internet by ftp connection.
You should also check if only limited number of databases is allowed by the provider or you can have any number of databases as required. Because some web hosting provider allows limited databases on their space and you realize down the line that it is not capable to cope with your business growth.
So search for the best provider that suits you. Understand all the teams and conditions check for their reliability in the forums and then select one. It is not hard to start a web hosting reseller business just consider the points listed above and have a good luck with you.
Are You A Newbie On Web Hosting Business?
May 23rd, 2010
If you are thinking of jumping into web hosting business there are lots of factors to be considered. Even before buying your first server, you must be prepared for any sudden growth in this business. You must be always equipped and well prepared to take off any sudden growth in web hosting business. Once your web hosting business gets popularity, it will bring you many other small earnings through web resources.
Not only that you will face a great rush of clients at your door. Not door actually, your “window” you might be using windows web hosting server. But you need to be careful, don’t compromise services to your current clients just because of traffic of new clients which can inundate your system. When even little rush is foreseen, you must always ready to implement the expansion of the system without any hazard to current system. Customers will not accept if their service is degraded due to overcrowded in the server. For example your customers are selling phone card online or offer hotel deals on their website. If the service is degraded then their customers won’t be able to purchase hence they are losing sales and customers. Subsequently they will move other web hosting company instead.
The system must be consisted of backup systems and it must be at some safe location where no threat can damage it. All the equipments must be safe enough that no one can hack the system and take any of important data of your client because you are responsible for any damage of your clients’ website. This is very important issue because some of your clients may have E-commerce website therefore for them safety is very essential requirement. Also it must be have configuration and appropriate program good enough to handle load of many request to your web hosting server so that it doesn’t break down. And finally always provide enough maintenance to keep your system up to date.
Your system should have some outsourced areas because when customers want to update his web site or they want to fix some problems of their current web site, they can shift to some temporary websites so that their clients get necessary services without any hazard until the updated version of the website starts again.
You should provide your customers all of the beneficiary come-ons that any web hosting company is supposed to provide its clients. You are having lots of ways to get a heavy rush at your server. You can provide your customers unlimited free space for web hosting or some exciting discounts to your regular clients and lots of more are there. Always keep I mind that you have lots of competitors in this business and to settle your business nicely, you should capable of market research good enough to attract a customer to your web hosting services.
Number of customers’ feedback will work for you if you are getting positive feedbacks from your clients. One satisfied customer will bring you 10 more customers and this will keep on. This is how internet business works. So try to keep your customers always happy. Give them bonus or allow them to have more domains, give them marketing credits, and give them search engine links on their web page and all this facility will work for you to bring more customers.
Least but not last is the billing systems. Certainly you want to make sure that your customers are paying you on-time. Those customers not paying will receive notification warning before their account is being canceled and removed from your system. You need to make sure that your clients’ details are kept safe and secure.
Web Hosting Business Marketing Plan
May 18th, 2010
For any web hosting business expansion is really important. And you cannot expand at a slow rate but at a faster rate as lots of clients would be interested to invest in your web hosting business. If you don’t act rapidly than you might lose your business.
Once you have decided a proper web hosting provider and website design you are ready to become web hosting reseller. You are now ready start with your business. But what will happen if you don’t have any marketing plan or strategy to go ahead? You won’t go much far and eventually you will lose your web hosting business.
In order to earn profits and reach financial goals a proper marketing plan has to be made which has to be rational. A proper marketing plan for your business will give information to people about you new web hosting business and what all new facilities you have for them. Proper marketing plan includes but not limited to strategies, campaigns and clear idea of how you will implement them to promote your web hosting business.
An important factor to be considered is quality of service provided to your clients. Your clients need to be assured that you will provide high quality of service, not just cheap costs. For example your customer is selling phone card online but the uptime quality is poor. As the result customer is losing sales on the website. Another example would be customer is hosting website that sells hotel deals . But the performance is really poor resulting of the websites to load very slowly. That would trigger the perspective travelers to just go away to other hotel provider websites.
Next question which comes in our mind is how to make a strategic marketing plan to makes my web hosting business successful. The answer is while making a marketing plan you need to have a vision of your goals and the lucid idea as to from where to start. You need to note of what all you have to achieve by the upcoming year and keep a track of it in order to motivate yourself to make them achieve. Clear idea of your well defined goals makes you realize about your targets.
You need to keep a track of target markets that are actually inserted in taking up your services. So while deciding a marketing strategy for web hosting business you need to think about target markets. Marketing strategies like email campaigns, direct mail, online ads, blogs, print ads, networking and outdoor signs should be included in your plan in order to make people aware of your business.
SEO (Search Engine Optimization) is being proven to be a very effective technique to reach over the target markets. Hence while making your design makes sure that SEO content should be considered. Same keywords used for marketing campaigns makes easy for users to find you at the top of the search engines.
Keeping a record of your plan in calendar and noting down your marketing activities and events makes you punctual completing your activities in time. With this habit of keeping records in calendar you would be evaluate your progress every month end and would be well prepared for the challengers which makes ahead of competition and grab market attention right away.
Properly made market plan will make your web hosting business to reach its zenith. Strategic marketing plan earns you profit to reach your business goals. With a proper established web hosting business you can refer to previously made marketing plan and can grow further. You can make a note of your progress by reviewing your business plans.
Today web hosting industry is one the fasted growing and lucrative industry. Be a web hosting reseller and make profits like anything with proper marketing strategies.